Co-Creation Blog

"The direct and active involvement of users in the design of products and services" is probably a very tight definition of co-creation. It is much more! I invite visitors to join the discussion and share their ideas.

Monday, June 13, 2005

Social Innovation

I attended a very interesting lecture by Josephine Green, Senior Director of Trends and Strategy at Philips Design. It was about social innovation. According to Green, in todays quickly changing society, a technological innovation can only be succesfull when it is accompanied by social innovation. She puts a new perspective on the role of design and the designer in the 'Knowledge Age'. An interesting article can be found here.

29 Comments:

Post a Comment

<< Home